Our Story

About StClair
Systems

Since 1982

Our Background

Russ Rutan

Russ Rutan

Founder

What's Done is Done

St Clair Media has been in the video business, working with major networks, advertising agencies, award-winning programs, home videos, cable TV shows — on air cable local and national TV — and a radio personality.

Working for the Colorado Institute of Art, one of the first colleges to offer an accredited degree in audio and video, Mr. Rutan helped design the program and the curriculum, and taught for 6 years, allowing other schools to offer degrees in the audio and video fields.

As a media agency we could write about all the great things we've done, but what is done doesn't tell you what you really want to know: What can we do for you?

We are the hired guns behind the work. We have over 300 hours of 15- and 30-second TV spots, over 100 hours of Facebook videos, and Broadcast TV shows, home videos, and more in the 300- to 500-hour range. From Charleston to Asheville to Charlotte, Greenville, Spartanburg, Columbia, Atlanta, Augusta, Jacksonville, Savannah — and across the US and Europe.

Experience & Expertise

A seasoned Public Relations, digital marketing, and marketing professional who relocated to the south several years ago. She has over 24 years of experience as the Director of Tourism on Nantucket Island.

She has won several awards for her work and produced the acclaimed Island's Fourth of July Events attended by over 100,000 people annually. Kate writes for publications such as Beaufort Lifestyle and is a Producer at Business Southern Style.

She believes the best way to enjoy discovering new places is to find the most personalized reasons someone wants to visit a destination or event — then provide people with individual tools and information through marketing or digitally to ensure a great experience.

Kate Hamilton Pardee

Kate Hamilton Pardee

PR & Digital Marketing

Our Mission

We Put Your
Business
In Front

we work to with your business to make it easier to find, easier to do business with, and more profitable. We bring marketing, customer acquisition, sales, communication, automation, AI, and business operations together into one connected system—so nothing gets lost, opportunities don't fall through the cracks, and every part of the business works toward the same goal: More customers. More efficiency. More revenue. More profit. We don't just market your business. We help build a better way to operate it.

What Drives Us

Our Core Values

01

Innovation

We stay ahead of the curve — constantly evolving our strategies to match the latest shifts in digital platforms, AI, and consumer behavior.

02

Authenticity

We believe in honest storytelling. Every campaign we build is rooted in your brand's real identity, not a manufactured persona.

03

Results

Strategy without execution is just theory. We measure everything — traffic, engagement, conversions — and optimize relentlessly.

04

Partnership

We don't just work for you — we work with you. Your goals become our goals, and your growth is our greatest measure of success.

What We Do

Our Full Suite
of Services

From search visibility to social media, video production to AI-driven strategy — we offer everything your business needs to compete and win in today's digital marketplace.

View All Services

Ready to Grow?

Let's Build Something
Together

Listen In

The StClair Media Podcast coming soon!

Real talk on digital marketing, video strategy, SEO, and what it actually takes to grow a business in today's landscape. New episodes on Spotify.

Available on Spotify — more platforms coming soon